|The bow is gabardine, got it?|
Not convinced? Well then, consider a printed correction in today's Wall Street Journal, that long-esteemed, business-focused, English-language international daily newspaper published six days a week by Dow Jones since its inception on July 8, 1889. Having the largest circulation of any paper in the United States, the Journal has won 39 Pulitzer prizes through the end of 2015, with more to come no doubt. Anyway, they got the following fact wrong and apologized for it:
"An article about Burberry's new fragrance, Mr. Burberry, in April's WSJ. Magazine incorrectly said the bows on the fragrance's bottles are satin; they are gabardine. A correction published Monday incorrectly said the article had reported that the bows are silk."
So we learn, to our collective horror, that their first correction of this very important fact we all need to know contained a wholly different error. I for one, as a paying subscriber, certainly hope heads rolled.